The visual allure of Instagram has brought sports fans and your followers. While Instagram affiliate marketing is made challenging due to only one link in the bio, Instagram remains a powerful tool for Fanatic affiliates. Below are tips to maximize your Instagram reach.
Link in Bio
You have one url so use it well. You have three options. For all three options, be sure to tell your followers to go to your bio to click on the link. Remind your followers that by doing so they are supporting your content.
- Use your affiliate link for 1-2 days as your bio link. This provides the best conversions for those that go to the bio and click on your link.
- Use your blog link with the affiliate post front and center or a direct link to the affiliate post
- Use the popular Linktree This tool allows you to create a landing page with multiple links. We recommend you use a direct affiliate link on this tool as well as your detailed blog post
Spell Out The Url
Send your followers to your blog by spelling out the url of your blog in your description. No http or www needed.
Give your post full exposure by maximizing your hashtag for your team and the event your promoting (such as #cubsworldseries or #worldcup). You are allowed 30 hashtags on your Instagram post so use full advantage of each one. This is really important as a really big chunk of traffic you get on Instagram will come from hashtag searches. You might be shocked at how quickly you get eyeballs on your IG posts if you’re using the right hashtags, so definitely spend some time on this and think strategically.
Create a 15 second video for your affiliate promotion. Be sure to tell followers to go to your blog or link in the bio for the affiliate link.
Instagram stories are short lived but high on engagement. They also get prime attention in the right hand side bar or top of the mobile app. Be sure to tell followers to go to your blog or link in the bio for the affiliate link.