As you know, Fanatics carries tons of awesome brands, including our own, Fanatics Branded. However, this post is to educate & highlight a newer initiative at Fanatics we call "premium brands". What is a premium brand you ask? A premium brand is an already established brand that has ventured into the sports world and created a licensed sports product line, in addition to … [Read more...] about “Premium Brands” at Fanatics – what are they and how you can cash in.